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24.01.2013

Jose Vasquez

2 min read

Snowed In: Using Limits to Think Outside the Box

We’re right in the middle of winter, and that means any hint of moisture in the air could eventually lead to a wicked and unanimously irritating snowstorm. At least once…

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We’re right in the middle of winter, and that means any hint of moisture in the air could eventually lead to a wicked and unanimously irritating snowstorm. At least once this year, you’ll probably have to deal with being snowed in. Some will love it, enjoying a day off or going outside to sculpt snow with their children, but most will just stir in the house, cursing the season.

But getting snowed in can also give us a number of opportunities in a house we otherwise wouldn’t be exploring. You might go on a cleaning frenzy, or pick up that old book you never finished, or rediscover some hidden corner, or rearrange all the furniture in a new feng shui kick. No matter what, you’re sure to find something new.

Why Getting Snowed In Forces Us To Reexamine Our Surroundings

We’re busy people by nature, and we get used to using our homes as an end-of-day crash zone. We rarely have the time or the energy to look around, even though we end up there each and every day. But once we’re limited, and we can’t be distracted or pulled away, we suddenly have the opportunity to explore in greater detail. And that level of inspection can only breed new opportunities for growth, identification, rediscovery, and innovative new changes.

How It’s Relevant to Your Business

Too many people are always thinking more, bigger, further… trying to expand themselves as far as possible to discover new ideas and cover more territory. But just like how getting snowed in can make you rediscover elements of your home, restricting your business thinking to one area can help you drive even more impactful innovation.

Instead of trying to conceptualize new wings of business in new territories you’re unfamiliar with, try limiting yourself to only one area. See what you can do in a limited area (such as your Marketing department) with limited resources (such as a finite budget). Not only will it save you some time and effort, it may also yield a bigger, brighter, more innovative idea than if you had continued thinking exclusively big.

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