Low-budget marketing strategies still have a chance to be effective.
As an entrepreneur, you need to scale your business so you can earn more revenue. But to do that, you’ll need to spend money—money that you don’t have, because your client base is thin.
It’s a frustrating dilemma, but a common one. Fortunately, even if you have only $1,000 a month to dedicate to marketing, it’s possible to generate some early leads that you can use to fuel your business’s momentum further.
These are just some of the ways you can do it:
- Invest in content. Content marketing is one of the hottest and most practical online marketing strategies around. It’s incredibly affordable to produce high-quality content, and the longer you invest in the strategy, the higher your authority will grow.
- Start an SEO campaign. With a content strategy in place, it won’t take much to build early momentum for a search engine optimization (SEO) campaign. A few website tweaks and some inbound links will get you started, and you’ll have unlimited scaling potential from there.
- Buy PPC ads. Your $1,000 may not seem like much, but it can buy a thousand visitors or more thanks to PPC ads. All you need to do is make sure you’re investing in the right target audience and keywords.
- Create an email list. We don’t recommend buying an email list, but you can use that $1,000 to build one organically, and pay a professional designer to create and coordinate regular email blasts. After all, email marketing still has one of the highest ROIs of any marketing strategy.
As a full-service marketing agency, we don’t recommend sticking to your $1,000 budget forever. As you earn more revenue, it’s better to invest in your business so you can grow it even further.
Regardless of your current stage of growth, Quez Media is here to help. Contact us today to learn more about how we can take your business to the next level.